If you're passionate about football and skilled in coaching, starting a 1-to-1 football training business could be your perfect next step. This type of business offers a powerful combination: flexible scheduling, personal impact, and the ability to grow a profitable business around the thing you love.

But how do you actually get started?

Let’s break it down into the essential steps:

Define Your Niche

Before you start, you need to know who you're coaching. Are you helping young players improve their fundamentals? Are you working with semi-pros looking to break into pro clubs? Or maybe you're offering specialised coaching—like striker drills, defensive discipline, or speed & agility development.

Tip: The clearer your niche, the easier it is to market and attract ideal customer.

Develop a Signature Coaching Method

Your customers aren’t just buying time with a football coach—they’re investing in results. Develop a structured, repeatable system that delivers noticeable improvements. Create programmes tailored to different age groups, skill levels, or positions.

Bonus: Having a system also builds trust and makes it easier to scale.

Get the Right Equipment & Space

You don’t need a fancy facility to get started. Local pitches, school fields, or indoor sports centres can be great places to begin. Equip yourself with cones, ladders, resistance bands, balls, and goalposts.

Keep it simple but professional. First impressions matter.

Build a Strong Brand

Parents don’t just hire coaches—they hire people they trust and relate to. Your coaching brand should reflect your personality, values, and training style.

Think:

A professional logo and name
Branded gear
A simple, clean website with testimonials, videos, and booking options

Start Marketing Smart

Leverage social media (especially Instagram, TikTok, and YouTube Shorts) to showcase your drills, coaching sessions, and player transformations. Word-of-mouth is powerful, so ask for referrals and testimonials early on.

Offer a free taster session or discounted package to build your first group of clients.

Systematize & Scale

Once you’ve got steady bookings, it's time to scale. That could mean hiring assistant coaches, offering group sessions, or launching an online program. But it all starts with a rock-solid 1-to-1 business foundation.

Ready to Launch Your Football Training Business the Right Way?

Starting a 1-to-1 football training business doesn’t need to be overwhelming—but it does need to be strategic.

If you're serious about turning your football passion into a thriving business, I’d love to help you map it out.

Book a free 15-minute strategy call with me today.👇

Schedule Your Call Now →

www.calendly.com/soccercoachingbusiness

I’ll talk through your goals, challenges, and outline your first steps so you can hit the ground running.

Let’s build something powerful—together.

⚽︎ How to Start a 1-to-1 Football Training Business